About Us


Welcome to Sportonomics, your ultimate source for the latest and most comprehensive coverage of the sports business world. I'm Will Karpf, a current high school student interested in gaining insight into the sports business world. I have used this platform to learn about the industry and help others to do the same. I am dedicated to bringing you breaking news, analysis, and exclusive interviews that go into the intersection of sports and business, or as I call it "Sportonomics."

Whether it's through a TV or at Madison Square Garden, I have always loved watching, playing, and learning about sports. I've been especially fascinated by the financial business scene around sports like Baseball and Hockey (and more recently Football) that've been kept more so out of the spotlight. I try to utilize my passions at school by writing for sports and business publications and learning new things about business and finance at student-led seminars. Yet, there wasn't a place for merging sports and business. So, I went to a Sports Management program at the School of The New York Times, and I've become enveloped in the sports business scene ever since. 

I created Sportonomics to further explore the sports business world, continue my learning on the subject, keep others interested in the sports business world informed, and provide a space to explore the industry. As I continue my writing and analysis, I aim to improve my writing skills while improving my research and analysis skills on the industry's business side. My hope is for this blog to also provide a space for people to learn more about this subject who might not have explored it already, but might be interested in sports or business. Now, you can see both as one! 

I keep you informed about the financial moves and business breakthroughs of sports leagues, sponsorships, endorsements, franchise acquisitions, and the strategies employed by industry giants and sports leagues to succeed in, what is my opinion, a rather tough industry. Whether you're a sports enthusiast or an industry professional, this blog will be a platform to stay updated on sports business.

I will largely bring in-depth stories that shed light on latest trends, new opportunities, and current challenges that sports organizations, athletes, and the industry as a whole face. With Sportonomics, you'll gain insights into the economic impact of sporting events, technological advancements reshaping the industry, and even the power of data analytics in decision-making.

So, lace up your virtual cleats, grab your notepad, and get ready to stay in the know with Sportonomics under the Sports Wire Daily tree. Let's explore the world between worlds, where sports and business meet, and together, we will begin to understand the strategies and challenges that shape the games we love and the industry that it stems from. Thank you again for all of your support.

Creator and Writer
Will Karpf 


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